MANAGER’S NOTE:
The actions to take can be tailored in a fashion that works best for the agent and the community. This is a suggested format. The agent should be encouraged to do more follow up than listed.
Actions to Take DAILY
- Complete Auto Follow Up (Traffic System)
- The day after your days off, review your return guest that came in while you were off and follow up as appropriate
- Review sales activity each day and adjust your presentation accordingly. Know what houses are being sold and why. How does this affect the available inventory and lots your buyers are interested in? Use this information as you call customers back.
- Drive entire site. Know the status of your customers’ homes and other homes in the community. Know what is happening before your buyers do. If there are major developments on a customer’s home, let them know.
- Review Hot List and adjust as you call customers
- Follow up by phone with 5-10 customers that visited 6 months ago with an update