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TOOLS FOR FOLLOW UP

“It’s not about having the right opportunities. It’s about handling the opportunities right.” – Mark Hunter

Overview

The key to successful follow up is having a plan. Determine how you want to follow up with the customers you meet. Most importantly, stick to the plan. The best way to create your plan is to schedule time to follow up with customers on a Daily/Weekly/Monthly schedule. Take a more direct approach for customers you feel are more interested.

Tools for Follow Up

  • Try to create a reason to follow up with the customer. This can be a community update, sales update or an answer to a question.
  • For customers that are interested, create a reason to call the same day or day after.
  • Utilize the Traffic “Hot Prospect” system to organize your interested prospects and build a list of prospective buyers. This list can be exported and should be reviewed daily or weekly.
  • While you can use all forms of communication, making phone calls will lead to better response and insight.
  • Update your notes in the Traffic System to make sure you are always up to date.
  • Consistent follow up is the key to staying in front of buyers.